ABOUT

Hi there,
I’m Kelly — a London-based copywriter, content editor, and consultant with over a decade of experience bringing brands to life through words that inspire, engage, and convert.

I’ve had the pleasure of working with some of the world’s most exciting luxury fashion, beauty, and lifestyle brands, alongside ambitious start-ups and much-loved high-street names.

From defining distinctive brand voices to crafting high-impact campaigns, scroll-stopping social copy, and standout scripts for TV and radio — I create storytelling that connects and sells.

If you’re ready to elevate your brand and make your message shine, let’s create something brilliant together.

Current & Previous Clients

Fashion

New Look, Melissa Odabash, The Fold, Michael Kors, Selfridges, Boutique 1, Amanda Wakeley, Karen Millen, TK Maxx, FitFlop, Lyst, AlexandAlexa.com

Beauty

CHANEL, The Body Shop, REN Clean Skincare, Fabled by Marie Claire, Avon

FMCG, Lifestyle & Other

JLR, Pernod Ricard (Absolut, Beefeater Gin, Campo Viejo, Jameson, Malibu, Stoneleigh, The Glenlivet), Urban Jungle, MADE.com, Laura Ashley, Loaf, Ocado, Bulk Powders, Ideal Fit, Fetch, Mothercare, Early Learning Centre

Agencies

Accenture Song (JLR), VML (Avon), VCCP (AJ Bell, LEGO, McArthurGlen, Sage, TfL), Winkreative (Allianz, One Bangkok, Purfleet on Thames, Rockwell Distilleries, Shinsegae & Swarovski), YourStudio (Next), Wellcom London (The Body Shop), Neighbour (Triumph), Seven (Tu @ Sainsbury’s), The River Group (Liberty), The Hut Group (Ideal Fit), Cream (Ernest Jones), NewTerritory